Generate higher-quality leads with private, gated videos
Private video offers convert existing video content into gated experiences that attract and qualify higher-quality leads. Prospects submit contact information to gain access, giving your team a curated list of interested people to follow up with. Use demos, previews, training, or event recordings to demonstrate value and build credibility before a sales conversation.
What to know
- Gated video experiences qualify prospects by requiring contact information before access.
- Existing videos can become marketing assets to educate and build trust.
- Share offers via direct links or QR codes to control distribution.
- Captured contacts can be organized and exported for targeted follow-up.
- Focus on reaching the right people and creating meaningful interactions, not just collecting volume.
How private video offers work
Create a dedicated offer page around one or more videos, require contact details before access, then grant qualified prospects the video or Collection. Offers can be shared through direct links or QR codes. Captured contacts can be organized and exported for follow-up.
Content types that convert
Use product demonstrations, training previews, educational videos, coaching resources, event recordings, membership previews, or community program content. These formats show value, answer questions, and help prospects decide whether to engage further.
Why gated video helps quality over quantity
Gating meaningful video content filters out casual visitors and surfaces people who invest time to learn about your offering. That builds trust and creates stronger opportunities for sales conversations compared with generic PDFs or cold outreach.
Frequently asked questions
What is a private video offer?
A private video offer is a gated experience that requires a prospect to submit contact information to gain access to a video or curated Collection designed to educate and demonstrate value.
What kinds of videos work best for lead generation?
Product demos, training previews, educational content, coaching samples, event recordings, and membership or community program previews tend to perform well because they demonstrate real value.
How do prospects receive access to gated videos?
Offers can be shared via direct links or QR codes; prospects submit their information and are then granted access to the video content.
Can I export the contacts captured through a gated video?
Yes—captured contacts can be organized and exported for follow-up and further qualification.